Mercedes-Benz V-Class Cheat Sheet
Strategy, Media, Image Retouching, Graphic Design, Branding & Copywriting.
Strategy, Media, Image Retouching, Graphic Design, Branding & Copywriting.
The Brief
Create a direct mail piece that gets Mercedes-Benz dealership sales reps fired up about the V-Class. The goal? Make them want to explore every detail of the vehicle so they can confidently sell its standout features to potential buyers. It needed to be more than just information—it had to inspire, educate and ignite enthusiasm.
Create a direct mail piece that gets Mercedes-Benz dealership sales reps fired up about the V-Class. The goal? Make them want to explore every detail of the vehicle so they can confidently sell its standout features to potential buyers. It needed to be more than just information—it had to inspire, educate and ignite enthusiasm.
The Strategy
Make it effortless for dealership sales reps to get to know the Mercedes-Benz V-Class inside and out. We designed a sharp, easy-to-digest A6 booklet packed with key features and selling points—something they could flip through on the go. To keep things even more accessible, we also built a digital version, hosted on a dedicated portal where they could quickly find and download product cheat sheets whenever they needed.
Make it effortless for dealership sales reps to get to know the Mercedes-Benz V-Class inside and out. We designed a sharp, easy-to-digest A6 booklet packed with key features and selling points—something they could flip through on the go. To keep things even more accessible, we also built a digital version, hosted on a dedicated portal where they could quickly find and download product cheat sheets whenever they needed.
